about

Mrs Yu Sun, a cross-cultural consultant with a particular focus on Anglo-Chinese communications in business, is the Managing Director of Orient Business Consulting Ltd, also trading as Yuyumedia.

Previously working with Shanghai government and Europen Commission as a project manager, She has worked on many international projects between EU and China. As an native Chinese, she employs her knowledge and experience to help bridge cultural and business divides through effective communication.

Yuyumedia, established in 2005, provides a range of cross-cultural communications trainings and consulting services to support corporate clients communicate effectively with Chinese counterparts.